Viral Business Development
Do you have a business idea that you’re sure will make tons of money? Are you struggling to figure out how to get your foot in the door to pitch it? You can always do what Aaron did. Aaron wanted to get in front of Google to pitch his idea. He started by creating a very simple website and uploading some videos to Google Video. His idea was simple:
- Fly to Mountain View
- Sit in Google’s lobby until someone listened to his idea
- Pitch
- Fly home
Underlying all this was the real plan: go viral. Because of the uniqueness of the whole concept and the way he went about it, he was sure Google would hear him. Unfortunately, they didn’t. At least, not at first. But he persevered. Once he arrived, he kept updating the site and producing videos. Word started to spread and then he made Digg.
He has had his meeting with Google, met Robert Scoble and Dave Winer, and has promises from Google for a follow up meeting. He continues to stay in Mountain View and has been there for the last 7 days. Good luck, Aaron.
[Via Robert Scoble's Blog]
Technorati Tags: Dave Winer, Google, Marketing, Robert Scoble, Viral
